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Athletes Family

by Malelions
23 April 2024

Athletes Family

In the world of fashion, it is not uncommon for brands to collaborate with influencers. But for us this goes further than just collaborating with fashion influencers. We have an Athletes Family!


Why collaborate with Athletes?

This year we started with the ambition to support athletes in their sport. We as Malelions have a strong match with the world of extreme sports, where the boundaries of possibilities are constantly being pushed. That's why we think it's great to be able to support athletes in this.


The Athletes

As a brand, we are proud to be able to support established professionals as well as emerging talent in their sports careers. We now support three different sports, but as a brand we are always looking for new athletes and new sports.

 

Collection

In addition to supporting our athletes, we also release clothing collections together with the athletes. For example, the Jeffrey Herlings collection was recently released. Athletes are also allowed to attend events and we aim to organise Athlete days in the future.

 

Quotes

"My goal as a professional motocross rider is to win, that's why I want to belong to winners like Malelions, together we want to get to the top, and that's why we fit together so well and that's why I am so incredibly proud of our collaboration." ~ Jeffrey Herlings

''The collaboration with Malelions has proven to be a match from the start. We have many similarities in our vision for the future and for me personally it is of course fantastic that I have beautiful clothes available to wear every day. We also do great events together and will launch our joint clothing line/drop in mid-2024!'' ~ Richard Verschoor

“As part of the Malelions Athletes Family, I feel at home, knowing that I am in the right team where winning is central in every way. It is a collaboration where we lift each other to higher heights, because for us winning is not just a goal, but a shared passion.'' ~ Jarno Errens